Discover the tricks supermarkets use to encourage you to spend more on your weekly shop.
Do you always seem to come away from the supermarket with a couple of items that weren’t on your shopping list or having spent more than you had intended when you walked into the store?
This probably isn’t an accident and, in fact, you may be doing exactly what the retailer expects of its customers.
With this in mind, we reveal five of the most common supermarket tricks.
Changing layouts
As well as being inconvenient for regular customers, changing the layout of a store is a ploy to encourage shoppers to spend more time searching for their items and probably spending more money.
While you’re traipsing through the aisles looking for a carton of semi-skimmed, you might be tempted to pick up a six-pack of your favourite lager.
Dynamic pricing
You might logically assume that supermarket chains have one price for every item that is applied across all of its store...
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